Growth Strategies

for retail and consumer brands
RPGrowthAdvisors “brings a rare blend of brilliant strategy, with a passion and penchant for implementation and value creation”

Who
We
Are

A boutique consulting firm serving senior executives of mid-size consumer companies to develop actionable and profitable growth strategies
Day-to-day Managing Partner Leadership
Daily leadership from Rina Patel, who brings 25+ years of experience in strategy consulting and a strong general management training (McKinsey, Harvard Business School)
Broad and Deep Consumer Experts
Over 20+ consumer companies served since founding in 2014 across women’s apparel, beauty, accessories, gardening, health & wellness, and food & beverage
Pragmatic Problem Solvers
Emphasis on upfront and robust problem solving to ensure growth strategies are transformational yet actionable considering individual client context and constraints
Executive and Board Counsellors
Deep engagement with CEOs, CMOs, and Heads of Businesses of ~$50M – $3B brands to align Leadership teams and Boards on actionable future growth strategies
Trusted Collaborators
Passion for helping individual clients thrive and a collaborative and approachable style that engenders trust – ensuring client ownership and client impact

Service Offerings

Integrated Strategic Plans

RPGrowthAdvisors develops integrated and comprehensive strategic plans that articulate an overall mission, synthesize market opportunities and threats, and define a strategic roadmap for organizations …

New Growth Opportunities

RPGrowthAdvisors helps clients identify and evaluate new growth opportunities. Digging below the surface, we work to determine if the opportunity is in an attractive market, a good strategic fit, and whether the company …

Go-to-Market Strategies

RPGrowthAdvisors helps clients to develop detailed and actionable go-to-market strategies that consider target markets, channel strategies, launch tactics and pricing in rigorous and creative ways. We help …

Ongoing Strategic Advisory

RPGrowthAdvisors often partners with organizations – playing a Chief Strategy Officer role, particularly for mid-size consumer companies. This ongoing partnership can be focused on key one-off strategic initiatives …

Case Studies

Integrated Strategic Plans

$500M Women’s Accessory Brand | Retailer

Growth strategy to restore struggling brand

$2B Women’s Apparel Brand | Retailer

5-year growth strategy to turn around struggling retailer

$100M Home Gardening Brand

5-year growth strategy to grow revenues and improve brand strength

New Growth Opportunities

$80M Start-up Retail Concept

Business plan to scale-up purpose-driven retail concept

$15B Beverage Company

Market entry strategy for new beverage category

$1B Frozen Food Division

Market entry strategy to penetrate new section of grocery store

Go-to-Market Strategies

$50M DTC Vitamin Brand

Retail expansion at largest mass retailer

Multi-billion Food Company

Go-to-market strategy for a fast-growing snack category

$1B Retail Coffee Brand

Proposition to win in 
adjacent beverage space

Testimonials

What sets Rina apart is her rare ability to come at problems with mind and heart in that she has a strong understanding of operations and financials, but also the art of connecting that to consumer behavior and the softer side. Her decades of experience enabled her to bring a very realistic (even when it was tough to hear) perspective of what would be possible (and probable) from a consumer, customer, and competitive reaction. I will certainly enlist Rina’s help in the future, saving for her my most difficult questions.”

VP Marketing & Strategy
$2B+ Consumer brand

“She possesses a unique and powerful balance of analytical skills, creative thinking, and business acumen. She works through complex challenges quickly and present unique insights. Additionally, she engages outside resources quickly if specific additional expertise is needed from her network. Unlike the “cookie-cutter” approach that many of the top firms use, her communication is adapted to the specific project and audience.”

CEO
$500M Retailer

“Rina worked with us to develop a formal business plan and launch an exciting new business – but not as a consultant, rather as a true business partner.  Her passion, knowledge, and drive are unmatchable, and her support – even after we finished the initial scope of work – continues to lend value to our day-to-day execution.

Co-founder and Chief Brand Officer
Start-up Retail concept

“Rina is an exceptional strategist, with a passion and penchant for developing thoughtful solutions that drive value creation. In a recent engagement, Rina methodically identified multiple options for our executive team to evaluate within the large-box retail and e-commerce marketplaces. Rina’s expertise engendered trust and transparency amongst our team, allowing the company to quickly review, evaluate and implement a robust commercialization effort that resulted in a successful launch in over 3,800 retail stores across the United States.”

Senior Vice President, Global Business Development & Sales
$50M Consumer Brand

“Rina’s ability to work closely with senior executives and the various layers directly ensures that she develops an intimate knowledge of the strategy, and she is not dependent on multi-partners at various levels of experience to the build the plan. When engaging Rina, you have engaged a highly skilled and insightful partner, and you are not dependent on the “team” as when you hire a large consulting firm.

CEO
$500M Retailer

“Beyond her consulting capabilities, Rina is also a terrific human being.   She gets great results because she is strategically sound and operationally minded, but more than that, she gets these results because senior leaders trust her intent, and welcome her advice and coaching along the way.  She has a terrific way about her that engenders trust and transparency among the people with whom she interacts.”

SVP Global Head of Strategy and Analytics
Multi-billion Pharma Brand

“Rina is a great person to work with.  She is an extraordinary person, who is thoughtful, caring and builds a deep commitment and a personal investment in her engagement partners.  She quickly becomes part of the team.”

VP Marketing
Multi-billion Consumer Brand

“Rina is that rare blend of brilliant strategist, with a passion and penchant for implementation and value creation. In one of our more recent engagements, she helped us uncover $1B in value for the largest Immunology business in our Pharm business, and helped set up operational plans and a governance process to capture that value over a 3 year horizon.”

SVP Global Head of Strategy and Analytics
Multi-billion Pharma Brand

“Her keen intellect, analytical prowess, and thorough approach were invaluable in shaping our corporate strategy and business plans. Rina and her team not only exceptionally professional but also wonderful collaborators who bring insightful perspectives to the table.

Rina’s ability to grasp complex challenges and provide strategic recommendations is outstanding. Throughout our partnership, she demonstrated a remarkable capacity to synthesize data, identify key insights, and translate them into actionable strategies that drove tangible results for our company.

I have no doubt Rina’s level of dedication, expertise, and strategic acumen would be an asset to any company. I highly recommend her to any organization seeking astute strategic guidance and a collaborative partner who delivers excellence.”

CEO
$700M Retailer

“I had the privilege to work with Rina on a strategic project involving a >$2B legacy brand. In our introductory meeting, Rina explained she likes to frame projects as a series of key questions to answer which was a consistent approach she used throughout the project as a consummate problem solver. Once we kicked off, it was clear that Rina possesses the ability to zoom in and out, which helped pull us up to the big picture while avoiding overlooking important data and details. In work sessions, she’d take complex concepts and break them into digestible frameworks that we would leverage. In share outs with the executive team, Rina always understood and knew to incorporate their feedback. There wasn’t a meeting with Rina where I didn’t come away with an “ah ha”!

VP Marketing & Strategy
$2B+ Consumer brand

Book a session to learn more about RPGrowthAdvisors

Rina Patel is the Managing Partner- RPGrowthAdvisors